Small Business Saturday is Coming

small business saturday is november 30

Small Business Saturday is November 30th

With all the craziness of Black Friday, Small Business Saturday is a delightful change of pace and focus. 

Started in 2010 by American Express, Shop Small aims to bring shoppers out to support small businesses in their communities.  As the movement grew, many communities rallied around their small businesses and started organizing events and activities around the day to further increase involvement.  Now, it is estimated that spending on the day is more than $100 billion.

The impact of those dollars is greater than people realize.  According to American Express, for every dollar spent at a small business, approximately 67 cents of it stays in the local community.  So, buying a gift at a local shop keeps money in the community.  It also keeps jobs and resources in the community while making them stronger and safer. 

If you happen to be in the Triad area, there will be an event in downtown Winston Salem to celebrate Small Business Saturday.  Beginning at 10am, join over 20 vendors and designers at Sentinel Commons (418 N. Marshall) and get help with your holiday list.  This is a great way to not only support small businesses but to hang out in a great downtown. 

For more information on Small Business Saturday click here.  If you’re interested in activities in downtown Winston Salem visit

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